The primary function of this position is to develop the sales of Lectra projects and solutions to key accounts in the Fashion industry with a focus on the sales of Industry 4.0 solutions, Retviews and KubixLink, using Lectra’s very broad products and services portfolio (PLM solutions, Market Intelligence and CAD/CAM solutions, training, consulting, maintenance…), by following Lectra’s strategy, policies and rules.
DUTIES AND RESPONSIBILITIES
Achieve and exceed sales objectives by developing the business through a constant pipeline built up with accounts assignedin line with Lectra strategy
Promote Lectra’s vision and increase the awareness of our brands on the market through regular visits to accounts
Define a plan by accounts assigned to optimize the revenues potential: key contact definition, key figures, overall strategy and organisation of the customer, detailed action plan for developing the account, setting up priorities to maximize the value of the portfolio, etc.
Strengthen the existing business through regular customer reviews and meetings to identify and conclude new sales opportunities
Apply consultative selling methodology
Dynamically increase market share through creating new reference accounts
Manage the sales cycle of high added value and technological solutions KubixLink and Retviews (including professional services – training and consulting – and recurrent maintenance contracts) from lead to close
Competition analysis & benchmarking
Work closely with different teams (management, marketing, professional services) to build and execute the EMEA strategy
PROFILE
We are looking for ambitious and curious B2B sales executives with a passion for innovation. Our ideal candidate will have the following profile: BA degree or equivalent experience required
At least 5 years of experience in direct and consultative B2B sales of high added value solutions, preferably in High Technology / System Integration / SaaS / 4.0 Industry / Industrial Background / Market Intelligence / CAD / PLM
Experience and network in the Fashion industry and PLM will be appreciated, but not mandatory
Ability to hunt new opportunities and adaptability to new environments
Capacity to prioritize the most important actions on a short and mid-term perspective to optimize account coverage and maximize the value of the accounts assigned
Experience in customer value proposition approach and capacity to engage the customer in meaningful dialogue through consultative selling methodology. Ability to understand customer strategy, ambition, challenges, processes, known and unknown needs and ultimately to build solutions with the customer
Strong communication skills, diplomatic, tactful and adoption of a trusted advisor behavior
Outstanding listening skills, to understand objectives and desired outcomes of the customers
Ability to convince a prospect to accept the offer and close a deal
Capacity to manage time effectively and coordinate tasks and activities to maximize effectiveness
Self discipline is required to document in detail each step of the sales cycle in our CRM (pipeline and forecast management against targets)
Fluent in German and English (written and spoken)
Travel of 50 - 80% across the territory (DACH, Benelux)
This position is based in
Ismaning
(Munich Area).
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