Job Description

About Vaadin

Vaadin empowers developers to build amazing business applications. With over two decades of experience, we've developed a world renowned open-source web framework and a wide range of modern UI components, serving a large community of developers worldwide. Our customers report a 46% time-saving when developing a web UI with Vaadin compared to other methods.


As we continue to expand our business, we are seeking a German speaking Sales Development Representative to join our Sales team and help drive new business opportunities.

What's the Job?

As a Sales Development Representative (SDR), your focus will be on identifying, qualifying, and nurturing new leads to grow our sales pipeline. You’ll play a critical role in the early stages of the sales cycle—initiating conversations with potential customers, understanding their needs, and setting up meetings for Business Development Executives. Your role blends research, outreach, and communication to build connections and open doors to new business.


You’ll work closely with a global team of Business Development Executives and Sales Development Representatives, and report directly to the Head of New Business. At a broader level, you’ll be part of the Sales department, led by our VP of Sales.


You will hopefully be based in Berlin, Germany but we offer a possibility to work remotely as well. Overall, you would be part of an international sales team with a mission to turn happy developers into satisfied customers.

Key Responsibilities

Own outbound lead generation, in collaboration with Marketing Qualify and nurture inbound and outbound leads through early-stage engagement Plan and execute Sales campaigns together with your team members Build and manage your lead pipeline with clean CRM practices
After a successful qualification, arrange discovery Meetings for Business Development Executives

What we are looking for

Native level German skills (written and spoken) Excellent English skills (written and spoken) 6+ months experience in a similar position is preferred Minimum Bachelor's Degree in relevant fields Experience with HubSpot CRM is a plus Experience in software or developer tools sales is a strong advantage Experience or strong understanding of software development processes, developer tools, or modern web technologies is a strong advantage Team player with excellent communication, organizational, analytical and time management skills
Result-oriented mindset, critical thinking, and persistence are key to succeeding in this role.

We offer you

The opportunity to be part of an exciting growth journey at an international tech company making a global impact. A dynamic and supportive team that values autonomy, initiative, and continuous learning. A role with clear growth paths — whether toward Account Executive or Customer Success. Strong support for your well-being and professional development, with genuine flexibility. The freedom to work remotely and choose the tools and setup that help you do your best work.

Join our innovative, easy-going culture that values exploration and smart solutions.


Applications are reviewed on a rolling basis, and interviews will start immediately. The position will be filled as soon as we find the right candidate—so we encourage you to apply without delay.