Job Description

We are a growing B2B software company headquartered in Germany, serving enterprise customers across Europe, North America, and beyond. Our mission is to simplify complexity through smart software — enabling organizations to deliver better services, faster.

We are currently transitioning into a SaaS company, evolving our product portfolio, go-to-market approach, and customer engagement strategy. As part of this transformation, we are looking for a Product Marketing Lead with strategic vision, leadership experience, and the ability to drive change across teams and markets.

Inspiring customers together for a better service world. Join us now!

Product Marketing Lead Head of Product Marketing

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We have exciting tasks for you:

Shape and lead our product marketing strategy across markets, regions, and product lines. You’ll connect the dots between product vision and go-to-market execution, helping us drive adoption, awareness, and revenue. Lead and grow a talented team of product marketers, based in Germany and France. You’ll create a space where people feel empowered, supported, and excited to make an impact. Dig deep into our audiences and markets. Understand who we’re talking to, what they care about, and what’s happening in the competitive landscape. Then, turn those insights into messaging, positioning, and value propositions. Own and drive product launches from planning to execution and build the tools and content our teams need to succeed — from messaging frameworks and sales decks to battlecards and objection-handling guides Play a key role in post-acquisition integration, helping shape the messaging and go-to-market approach for new solutions as they become part of our portfolio.

Your qualifications:

Degree in marketing and / or business or a related field – or equivalent hands-on experience that shows you know how to get things done At least 5 years of experience in international B2B product marketing, ideally in a SaaS environment. You’ve led teams, shaped strategy, and know how to bring people along through change Strong track record in go-to-market engineering and planning, positioning, messaging, and launching software products You are comfortable working across different markets and cultures and enjoy adapting to new perspectives. You are hands-on, pragmatic and your decisions are based on data – you don’t just build strategies, you roll up your sleeves and make them happen applying your leadership and project management skills. Team player who builds strong relationships and collaborates well across departments. You communicate clearly and confidently in English and German; any other European language is a plus. Effectively working with MS 365, project management tools and CRMs are a given, you streamline your daily work with AI tools and continuously expand AI utilization in your team Open to international travel – up to 20%.

Our Benefits:

Individual Development in our Advanced Training Program U Step Up! Sponsorship Program and individual Employee orientation plan and a groupwide Onboarding event USU-Bistro with reduced offers for lunch Accident insurance Bonus for employee recommendation Benefit for your Retirement arrangement and disability insurance Company car for private purposes 30 days vacation annually + special leave employee discounts Water, Coffee, Tea & fruits are free of charge Flexible working hours, Sabbaticals and open Doors Familiar working atmosphere

Elena Bahr

Personalreferentin


+49 7141 4867-305

jobs@usu.com

Location

Division

Qualification

Working Hours

Code

Aachen, Karlsruhe, Möglingen Software Mid Level Full-Time * 4802