Cofinity-X is a joint venture founded in 2023 by BASF, BMW Group, Henkel, Mercedes-Benz, SAP, Schaeffler, Siemens, T-Systems, Volkswagen, and ZF. Established by industry experts, our company is primed for growth and is intended to be further led by professionals like yourself.
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Your mission
Support the development and execution of data-driven growth marketing strategies
Identify growth opportunities along the marketing funnel (Acquisition, Activation, Retention, Referral, Revenue)
Create performance-focused content for digital channels (e.g. landing pages, paid ads, social media)
Research and analyze market and competitor information
Support in organizing marketing events and campaigns
Collaborate closely with our marketing and sales teams to support data-informed decision-making
Work closely with external agencies, tech partners, and industry stakeholders
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Your profile
Enrolled student (m/f/x) in Marketing, Business, Digital Media, or a related field
Basic knowledge of marketing, preferably with some practical experience
Curiosity for data-driven decision-making and digital business models
Independent and proactive work style
Hands-on mindset, team player, and eager to experiment and learn fast
Good communication skills in both English and German
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Why us?
Free choice of hardware, including private use
Monthly lunch subsidy
Deutschland Ticket for environmentally friendly mobility options
Regular team events to strengthen cohesion and foster a positive working atmosphere
A modern office with an impressive view of the Cologne Cathedral
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About us
Cofinity-X GmbH is based in Cologne and was founded in 2023. It is a joint venture of BASF, BMW Group, Henkel, Mercedes-Benz, SAP, Schaeffler, Siemens, T-Systems, Volkswagen and ZF. The vision of Cofinity-X is to run an open marketplace for the provision of own and third-party business applications and further services that enable secured and standardized data transfer along the automotive value chain in accordance with the Gaia-X and Catena-X principles with initial focus on the European market.
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