Team Lead Field Brand Activation

Berlin, BE, DE, Germany

Job Description

You don't just want to plan – you want to take action and make an impact? In this role, you will lead a team of three field representatives who regularly visit selected consumer electronics stores to strengthen brand presence and product knowledge directly on the sales floor. At the same time, you will stay hands-on by conducting store visits yourself, ensuring practical team guidance, deep market insights, and visible impact in the field. Additionally, you will develop training materials, oversee in-store trainings, and prepare structured reports on visit and performance data.

What you can look forward to



Full-time employment in field sales Company car, also for personal use A supportive and dedicated team Opportunities for personal and professional growth A varied and challenging role with a high degree of personal responsibility Modern equipment including tablet and smartphone

Your responsibilities



Professional leadership and continuous development of a three-person field sales team Planning and coordination of your own store visits, accompanying your team during their visits, and ensuring quality standards across all assigned markets Creating, maintaining, and distributing training materials and briefings based on central guidelines Conducting in-store product trainings, as well as onboarding sessions and feedback meetings with your team members Preparing bi-weekly reports for the project team, including KPIs, observations, market feedback, and photo documentation Acting as an interface between project management, back office, and the client to align on plans, targets, and measures Supporting the further development of the program based on your daily field experience


Your profile



Several years of experience (min. 2-5 years) in the tech environment – either in field sales (CE/IT), directly on the shop floor in consumer electronics retail, or as a promoter/product trainer for brands like Samsung, Apple & Co. Leadership experience and ideally proven coaching skills Strong technical understanding, especially in PC hardware (Intel Core, vPro, AI PCs, etc.) Confident handling of digital reporting and training tools Excellent communication skills combined with a structured and solution-oriented way of working Fluent in German and English, both spoken and written Willingness to travel within Germany, valid class B driver’s license required


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Job Detail

  • Job Id
    JD3350325
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Vollzeit
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Berlin, BE, DE, Germany
  • Education
    Not mentioned