Job Description

You can expect a globally successful premium brand, innovative products, and exciting projects with forward-looking marketing activities in this role. You will have the opportunity to shape the product category for which you are responsible actively with a lot of initiative, creativity, and communication skills.

Job Responsibilities:

End-to-end responsible for the product category (Portfolio), collection of product data, and implementation of it accordingly into the portfolio; Development of local product strategy for the owned category and steering the sales department based on the strategy; Owner of the NPI Process (from product idea, evaluation of potential to market launch, keeping data alive through JIRA); Market analyses based on external and internal sources (monthly deep dives, sharing with departments involved); Track and analyze the category/product performance (market/ competitor/ sell-in/sell-out/distribution dynamics) and recommend actions; Define the initial pricing & price positioning over a lifetime, taking into account the category. margin; Design the channelizing based on global guidelines and local market requirements, and develop line-ups; Set the Initial FC, challenging bottom-up FC to come to the Requested FC (planning of main categories as monthly marketing forecast); Stirring product-related activities (ratings & reviews/product testings…) and implementation of results into datasheets / sharing with stakeholders; First contact for product-related topics/questions; Management of upload of product data on delonghi-media and distribution of product data to functions/departments; Management of product-related translations (eShop, Power Images, A+ Content); Responsible for the sales support material (e.g., product presentation, datasheets) of the owned product group; Briefing on adaptations of products catalog; Owner of JF meetings with sales teams and SC. Degree in economics with a focus on marketing or comparable qualification; At least 4-5 years of professional experience in marketing/product management - preferably in the consumer goods sector; Experience in sales is a plus; Distinct analytical ability and strategic problem-solving skills; Independent, decisive working style and strong implementation skills; Entrepreneurial approach and hands-on solid mentality; Strong persuasive and communication skills; High level of commitment, resilience, and flexibility; Ability to work under high pressure simultaneously on multiple projects and under changing conditions; Team player; Enjoyment and enthusiasm for food and cooking; Excellent computer skills in MS Office (PowerPoint, Excel), SAP knowledge and experience in using Adobe Photoshop an advantage; * Excellent knowledge of German and English, both written and spoken.