Analyse market needs, trends and business opportunities for focus market segments (Fire and Industrial Laundry)
Engage directly with Senior Management, Design, Product Development, R&D, Marketing and Operations at potential customers to uncover opportunities for Trims or ‘pain’ with current products that Coats can resolve
Generate ideas and strategies based upon market insights and recommendations
In cooperation with the Technical and Procurement team, drive innovation, sustainability and new product developments projects – from idea to launch follow-up
Manage the global product portfolio: analysis, strategy, positioning and pricing
Drive key account plans for laundry companies across EMEA and the US together with the sales team to drive profitable growth among related garment manufacturers
Build future market awareness and capture opportunities related to new legislation, upcoming tenders, etc.
Collaborate with Commercial teams, Product and Technical Management, Innovation, Procurement and Supply Chain to follow up on opportunities and to ensure conversion into sales in a timely manner
Education, Qualifications and Experience
5-10 years Marketing, Sales or Techno-Commercial experience in Reflective Materials in the Personal Protection Industry
High energy, self-driven, achievement orientation
Key relationship skills. Will be required to travel
Ability to sell high value materials by engaging R&D, Engineering and other senior management with prospect organizations
Analytical skills
* Fluent English
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